Janne Tuominen
Nordic Pricing Strategy Lead, Aller Media Nordic
Janne Tuominen is a Sales & Commercial Leader with 20 years of experience in marketing, sales, and business development in the Finnish media industry. He currently serves as Nordic Pricing Strategy Lead at Aller Media Nordic, where he is responsible for developing and driving pricing strategy across four Nordic markets.
Prior to his current role, he played a key part in transforming B2C pricing models in Finland (2015–2025), shifting from a static “one-price-for-all” approach toward more dynamic, data-driven frameworks that support modern revenue optimization and commercial growth.
His work has been recognized with multiple industry awards, including the Grand Prix in Finland (2022). As a recognized voice in media monetization and pricing strategy, he was invited to speak at INMA Dublin in 2025, sharing insights on pricing transformation and commercial innovation with international media leaders.
LinkedIn profile: https://fi.linkedin.com/in/jtuominen